Lal, Rajiv
Marketing management: text and cases - 1st ed. - New Delhi Tata McGraw Hill Publishing Company Limited 2005 - ix, 812p.; 24cm.
Includes index.
9780070603950
Management
Marketing Management
658.8 / LAL
Marketing management: text and cases - 1st ed. - New Delhi Tata McGraw Hill Publishing Company Limited 2005 - ix, 812p.; 24cm.
Includes index.
9780070603950
Management
Marketing Management
658.8 / LAL