Maulana Azad Central Library catalog

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Temporal, Paul

Hi-tech hi-touch branding : creating brand power in the age of technology - 1st ed. - New York John Wiley And Sons (Asia) Pte. Ltd. 2001 - x,219p.; 24cm.

Includes index.

ISBN: 9780471845966(hbk.)

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.827 / TEM

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