Marketing management : a south asian perspective

By: Kotler, Philip
Contributor(s): Keller, Kevin Lane [et. al.]
Material type: TextTextPublisher: New Delhi Pearson Education 2009Edition: 13th edDescription: xlvii, 128p.; 26cmISBN: 9788131716830(pbk.)Subject(s): ManagementDDC classification: 658.8
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658.8 KOT Principles of marketing 658.8 KOT Principles of marketing 658.8 KOT Principles of marketing 658.8 KOT Marketing management : a south asian perspective 658.8 KOT Marketing management 658.8 KOT A framework for marketing management 658.8 KOT Marketing management

Includes glossary and index.

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