Strauss, Judy E-marketing - 4th ed. - New Delhi Prentice-Hall Of India Pvt. Ltd. 2007 - xxiii,456p.; 24cm. Includes glossary, references and index. ISBN: 9788120330320 9788131711569 9788178089447 Subjects--Topical Terms: Management Dewey Class. No.: 658.872 / STR