Malhotra, Naresh K. <br/><br/>
Marketing research:  an applied orientation 

 - 4th ed. 
 - New Delhi  Pearson Prentice Hall  2004 
 - 121p.;  25 cm 
<br/><br/> it includes index. 
<br/><br/><label>ISBN: </label>9788129702562 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL