Maulana Azad Central Library Search for 'au:"Walker, Orville C."'

Marketing strategy : a decision-focused approach

By Walker, Orville C.. New Delhi Tata McGraw-Hill Publishing Company Ltd. 2006 . xvi,346p.; , Includes index. 25cm.. 9780070611436(pbk.)

Marketing management: a strategic decision making approach

By Mullins, John W.. New Delhi Tata McGraw Hill Company 2008 . xxii,533p.; , Includes index. 25cm.. 9780071101097(pbk.)

Marketing strategy: planning and implementation

By Walker, Orville C.. New Delhi Tata McGraw-Hill Publishing Company Limited 2000 . xxi,393p.; , it includes appendix, name index and subject index. 25 cm. 9780070435551 (pbk.)